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Lead Handling

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AI Engines

Data

Make lead follow-up smooth, timely, and consistent

Your website and tools are structured so incoming leads are clear, organized, and easy for your team to respond to — without changing how you already work.

Clear, actionable submissions

Leads arrive with the right details so your team knows exactly how to respond.

Organized routing

Inquiries go to the correct person or system, reducing delays and missed opportunities.

Integrated follow-up paths

Your CRM, scheduling tool, or inbox workflow connects seamlessly with the website.

Reduced manual steps

Cleaner data and structured flows minimize errors and speed up your team’s response time.

Handle leads efficiently with systems built around your workflow

We optimize how leads move from your website into your operational tools so your team can follow up faster and convert more consistently.

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Standardized lead formats

Every lead arrives in the same structure, making it easy for your team to review and act.

Priority signals

Fields and labels help your team identify high-intent inquiries quickly.

Automated confirmations

Visitors receive immediate reassurance that their request was received.

Integrated scheduling pathways

When applicable, leads can convert directly into appointments with fewer steps.

Internal notifications

Your team gets timely, well-formatted alerts so follow-up never slips.

Process alignment

Lead handling mirrors your existing systems — no new platforms or habits needed.

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Boston Children's Museum

Steve F., Senior Web Developer

WHY IT MATTERS
“To realize our mission of democratizing access to software creation, we have to make sure that the experiences created with Webflow, and Webflow itself, are accessible for as many people as possible. We strive for constant improvement in this area, and we’re actively taking steps to empower our teams and our customers with the education and tools they need to build accessible experiences on the web.”

Get started with BlueCat

Bring your Next.js or Astro project right into BlueCat or using the BlueCat CLI in your IDE. Ultimately, we plan for Webflow Cloud to be agnostic across JavaScript frameworks and libraries.
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Create your new app

Create a new project based on your git branch.

 
Deploy your app to Webflow Cloud

Connect GitHub to Webflow Cloud to set up automated deployments.

 
Add your Webflow design system

Bring components you’ve already built in your Webflow